Virtual reality: where does it fit in the world of marketing?
There is a great deal of interest in how Virtual Reality (VR) can help market brands and generate sales.
RBTE round-up: three take-aways from 2017
The Retail Business Technology Expo (RBTE) was the first trade show I ever visited as a fresh-faced PR, so it holds a special retail-technology-shaped space in my heart.
What next for Europe as the French elections loom
On Sunday, May 7, we will know who is to be the next president of France; Emmanuel Macron or Marine Le Pen. As a European PR agency, we are watching intently.
Fourth Day has been shortlisted for two Computing Tech Marketing Awards
We are thrilled to announce that Fourth Day has been shortlisted for two Computing Tech Marketing and Innovation Awards.
London’s thriving as an international tech hub
We’re almost a year on since Britain voted to leave the EU but, rather than signalling a retreat from global trade, London’s place in the international technology scene is flourishing.
Our favourite coffee shops in London SE1
Inspired by London coffee festival, we’ve decided to share our love of this beautiful caffeine-laced beverage by recommending some our favourite coffee shops in SE1.
Why the BBC is looking for female brains
Here in Manchester we’re incredibly lucky to have both MediaCityUK, on our doorstep in Salford, and an exciting tech scene.
Connect with your LinkedIn readers.
Connect with your LinkedIn readers.
Here are our five top tips that will help you connect with your LinkedIn readers.
SXSW 2017: taking a look at the latest tech innovations
Last week, Fourth Day took the gruelling two-minute walk to our neighbour Porter Novelli’s office, based in London’s Bankside, to hear an inspiring panel of speakers deconstruct SXSW 2017.
Female empowerment with girls out loud
Female empowerment with girls out loud
Female empowerment with girls out loud, a 12-month Big Sister programme
Tech and the changing face of PR and marketing
I always look forward to a visit to KPMG because, well, the views over Manchester offer a pretty nice spot to have your morning coffee.
What BBC journalist James Longman looks for in a story
Fourth Day recently attended a media briefing with the BBC journalist James Longman. A member of the Foreign Affairs team and correspondent for the Victoria Derbyshire programme...
Beamed Sound, Fight Clubs and the Perfect Putting Line
CeBIT 2017 occupies much of the vast sprawl that is the Hannover trade show grounds this week – and Fourth Day’s Germany director Danny spent a day nosing around.
Fourth Day at the Inspiring Women Conference
Last Thursday, the day after International Women’s Day, Nikki Scrivener and I attended the Inspiring Women 2017 conference in Edinburgh, organised by Management Today.
Fourth Day up for 3 PR Moment awards
It’s that time of year again - we’re back from our annual agency offsite, spring campaigns are well and truly underway and the sun is now...
My first impression working in a London Tech PR agency
As I come to the end of my first month at Fourth Day, I thought it would be interesting to share my first impressions of working in the London office of a B2B Tech PR agency.
Having a great Time Out in London
Last week I made my way to the British Museum bright and early for a media briefing with Time Out, to see what tips Gail Tolley, features editor...
Insights under the Northern Lights
Last week saw Fourth Day’s teams from London, Manchester, Paris, Casablanca and Berlin pack their bags, don their thermals and head to Iceland for our...