S ocial media has opened up a whole new world for talking directly to audiences. Too often, however, it is used without adequate thought about its purpose or position in a wider communications strategy. We aim to correct that.

There’s no one size fits all when it comes to social media. It’s not just about making a noise. And not all channels work for all companies.

We develop and execute strategies that contribute towards the wider business objectives of our clients. That could mean supporting business development on LinkedIn, promoting company culture to aid recruitment on Twitter, or improving community engagement on Facebook.

"Fourth Day's engaging LinkedIn activity has provided lead generation, increased LinkedIn followers and some serious brand awareness."
Lee Maxwell-Simpson Content Manager and former client