The Wagatha Christie trial has become a welcome distraction from the harsh realities of actual news. Rachel shares why the part she's really fascinated about is a PR consultant's involvement.
Last month, we enjoyed our first company offsite in two years, spending three days in Portugal. Xanthe summarises her thoughts on the trip and why it's so valuable to spend time together as a team.
Fourth Day was recently a proud sponsor of the excellent 'Women in Venture Capital Night' organised by the MeetFounders organisation. Xanthe shares what she learnt from the evening in her blog.
Marking Fourth Day's 20th anniversary this year, Nikki and Xanthe share their thoughts and thanks in this blog post.
There are many ways to generate greater interest in your content and draw additional value from it. Here we share a few tactics we've previously deployed as part of content campaigns for our clients.
Is your brand planning a European expansion? Nikki shares four pointers in this blog to help guide you with your communications strategy
Are you a US company that's looking to create a splash with a PR campaign in the UK? We've shared our top 7 tips for ensuring your media relations work effectively across the pond.
At B2B Marketing Expo 2021, Nikki Scrivener spoke to Paul Billingham of Knight Corporate Finance about the power of PR & how raising a personal profile can attract investment. Here are our takeaways
With so many options to choose from, where should you go for coffee in London? We thought it would be helpful to share a few of our favourite spots.
PR is a brilliant means for tech startups to get their name out there in a credible way. But it can be hard to know where to begin. We've provided 7 tips that will help you get started.
The best PR happens when people and brands are recommended independently. That's why, if you’re going to produce your own podcast, you need to make sure people feel confident about passing it on.
With people heading back into Manchester for both work and networking, we thought it was time to revisit and review a few of our favourite places to meet over a coffee.
The awards recognise the ‘top talent making the North’s tech sector one of the most important and exciting today.’
Fourth Day's Summer intern, Biba Stern, shares what's she learned from her first experience of working in the PR industry.
Our UK team (minus two isolating colleagues) recently gathered in Manchester for the first time in over 15 months and enjoyed a walking tour of the city. Xanthe shares thoughts on what she learned.
Looking to do PR in Europe? It's crucial that you have a tailored communications plan for each region. Here are some steps you need to follow to achieve that.
Vic Heyward, head of brand at Bright, shares her PR tips with Fourth Day director Xanthe Vaughan Williams on how marketers can succeed with a PR agency
Doing PR, or Öffentlichkeitsarbeit, in Germany is quite different from anywhere else in the world. Kat talks us through some of the unique challenges of running PR campaigns in DACH.