The power of personal profile - how PR can help to attract investment

At B2B Marketing Expo 2021, Nikki Scrivener spoke to Paul Billingham of Knight Corporate Finance about the power of PR & how raising a personal profile can attract investment. Here are our takeaways

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The best coffee shops in London

With so many options to choose from, where should you go for coffee in London? We thought it would be helpful to share a few of our favourite spots.

7 tips on PR for tech startups

PR is a brilliant means for tech startups to get their name out there in a credible way. But it can be hard to know where to begin. We've provided 7 tips that will help you get started.

Don’t just make a podcast – create something worthy of recommendation

The best PR happens when people and brands are recommended independently. That's why, if you’re going to produce your own podcast, you need to make sure people feel confident about passing it on.

The best coffee shops in Manchester

With people heading back into Manchester for both work and networking, we thought it was time to revisit and review a few of our favourite places to meet over a coffee.

We’ve shortlisted for the Prolific North Tech Awards!

The awards recognise the ‘top talent making the North’s tech sector one of the most important and exciting today.’

Diary of a PR intern

Fourth Day's Summer intern, Biba Stern, shares what's she learned from her first experience of working in the PR industry.

From Peterloo to the Euros: why real life matters

Our UK team (minus two isolating colleagues) recently gathered in Manchester for the first time in over 15 months and enjoyed a walking tour of the city. Xanthe shares thoughts on what she learned.

So, you want to do PR in Europe?

Looking to do PR in Europe? It's crucial that you have a tailored communications plan for each region. Here are some steps you need to follow to achieve that.

PR tips: How marketers can succeed with a PR agency

Vic Heyward, head of brand at Bright, shares her PR tips with Fourth Day director Xanthe Vaughan Williams on how marketers can succeed with a PR agency

What makes us different – PR in Germany

Doing PR, or Öffentlichkeitsarbeit, in Germany is quite different from anywhere else in the world. Kat talks us through some of the unique challenges of running PR campaigns in DACH.

3 reasons why we’re looking forward to a return to the office

We enjoyed our first team meet up in over 6 months this month. It was lovely to feel a sense of normality and reminded us why we can't wait to get back into the office.

Doing PR in the US: Q&A with Torch Communications

We sat down with our friends at US-based Torch Communications to chat about some of the communications considerations companies should be thinking about when setting up shop in the States.

GP Bullhound’s tech predictions - what’s on the horizon for tech in 2021?

We were virtual attendees at GP Bullhound's 2021 technology predictions event to find out which 10 trends it believes will shape the technology landscape this year. Here were our key takeaways.

How lockdown has led us to embrace every occasion

PRs are well-versed in taking advantage of awareness days/weeks/months in the calendar to secure their clients some coverage.

“Next slide please.” How data will shape the post-pandemic news agenda

The pandemic has truly opened people’s eyes to the power of data, offering a huge opportunity for brands post-pandemic to help shape the news agenda and and get their voices heard.

I signed up to Clubhouse and this is what happened

Clubhouse is the new hot kid on the social media block. Forget text or video, Clubhouse is all about the voice, with audio chat rooms available for almost any subject out there. So how do you do it?

Fourth Day running all over the world

We're proud to be supporting The Running Charity in 2021 - running is close to our hearts at Fourth Day. We share some of the team's best snaps from running around the world.

January lockdown blues - tips for staying positive

We’ve been hit with a double whammy this January. Not only do we have to endure the dullest month of the year, but we rolled into 2021 under another lockdown.