Gender inequality is still a thing: but how do we get both sides talking about it?
Last week we held our first event that wasn’t directly related to the business of PR. Gender in Networking...
What brands can learn from The Great British Bake Off
We love a good debate in the Fourth Day offices and often spend our lunch breaks discussing everything from educational policy...
LinkedIn's latest changes: what you need to know
Microsoft completed the deal to acquire LinkedIn in December last year and, nine months later, the platform...
KFC's fowl-pas: when adverts go wrong (and right)
The recent furore surrounding the KFC advert - The Whole Chicken – sparked some serious conversation...
Using pictures to make PR pop
As it’s almost World Photo Day, we’ve been speaking a lot in the office about how important images can be...
How journalists view click-bait, fake news and modern threats to traditional media
Understanding new trends is important if we want to continue reaching our target audiences as the media landscape shifts.
From Stornoway to St Ives: how to succeed at regional PR
As a public relations company with offices across Europe, we’ve come to know about the differences in international working styles...
Putting a human face to the brand
This week Southern Rail achieved a rare PR win in an unexpected form – namely a 15-year-old called Eddie. If you’re not already familiar with the story...
Manchester gets talking about mental health at work
I wasn’t really sure what to expect from BusinessCloud’s Opening Up On Mental Health event. There’s recently been a lot of talk...
What I've learnt after a week in Berlin
You may have heard, but nearly a year ago we opened up shop in Berlin – the latest stop on our way to world domination. You may also know that we love an office exchange...
Fourth Day’s four-legged friends
Today is one of the most exciting days in any dog lover’s calendar – Bring Your Dog To Work Day! In celebration, we’ve decided to introduce...
Happiness and robots: what really matters at work?
There were two major themes that came across in yesterday’s MT Future of Work - Digital conference – how to be happy at work, and how we should cope with being replaced by robots.
Fourth Day Germany says 'hallo' to its new offices
Fourth Day Germany is proud to announce it has moved into new premises! The new home of Fourth Day's latest European expansion is Mindspace Berlin.
The gender debate – are we going over old ground?
I went along to the inaugural School of Thought debate recently. The theme: Do agencies take gender seriously? is one that continues to rumble on.
Modern Marketing – it’s all about agencies pulling together
Agency matching experts Creative Brief put on a thought-provoking event last week at Picturehouse Central in London. The format was a series of questions posed...
Virtual reality: where does it fit in the world of marketing?
There is a great deal of interest in how Virtual Reality (VR) can help market brands and generate sales.
What next for Europe as the French elections loom
On Sunday, May 7, we will know who is to be the next president of France; Emmanuel Macron or Marine Le Pen. As a European PR agency, we are watching intently.
Fourth Day has been shortlisted for two Computing Tech Marketing Awards
We are thrilled to announce that Fourth Day has been shortlisted for two Computing Tech Marketing and Innovation Awards.