Foldables, 5G and Felipe at the Fira - the highs and lows of MWC19
Nikki's back from this year's Mobile World Congress (MWC19). Not for the faint-hearted, the show attracts 107,000 people from across the world - all wanting to meet...
Don't let your marketing get lost in translation
When Bill Murray announced last month that he's to reunite with his Lost in Translation director, Sofia Coppola, for their new film On the Rocks...
How to deal with a PR crisis - examples from Morocco
Every business will have to manage its own PR crisis sooner or later. Here we highlight three 2018 examples from Morocco, before providing you with some best practices...
Honest Talks #3 – 24/7ism: can you afford to switch off?
Yesterday we hosted the third and final session in our Honest Talks series on social media for business.
Honest Talks #2: Authenticity - this is me, honest
On Thursday, our London team hosted the second event in our three-part Honest Talks series, each of which delving deeper into the topic of social media.
James and the Giant Press Release: PR in Roald Dahl's World
Bookworms rejoice – today is World Book Day! The international celebration of books and reading has been going for 20 years, and this got the Fourth Day team...
A day out at Somerset House with Fourth Day PR's London team
Elegant, imposing, bustling, historic, diverse: these are just a few words that could be used to describe Somerset House - where our Fourth Day London office can be found.
Staying credible: how to combat a cacophony of fake news
Fake news is a phenomenon that has plagued democracies in recent years. It’s therefore, more important than ever that brands and aspiring thought leaders alike consider...
News update on Fourth Day's latest PR projects in Africa
Fourth Day PR expands presence in Africa
A news update on new client projects in Benin and Morocco
7 tips for using PR to attract investment
How can tech start-ups and entrepreneurs, who are looking to catch the eye of investors, use PR to establish their credibility?
Predictions for the year ahead in PR
What’s on the PR radar for 2019?
Nikki shares the team's 2019 predictions for what the year might hold for businesses and PRs when it comes to communication trends.
Hallo from Berlin!
Earlier this month, Lizzie and I spent a few days working in the German capital. It was great to visit Fourth Day’s office and explore the city in our free time.
Expert tips and opinion on LinkedIn
An Interview with 'Mr LinkedIn', Mark Williams
I like to think I’ve built up a good base of knowledge about LinkedIn – recognising what works on the platform and what doesn’t, through a combination of experimentation...
Masculinity in the Workplace - He for me? He and she? Or are we all just people?
Yesterday marked International Men's Day so it was apt that my colleague Xanthe and I headed to Masculinity in the Workplace, hosted by Token Man...
Reflections on the PR industry
How are we measuring up?
AMEC's measurement month has seen a whole host of events run across the globe so, Emily thought now would be a great time to take stock ...
Eryl and Danny visit the French office
Three days in Paris
We love spending time with our international colleagues here at Fourth Day, so Eryl and I jumped at the opportunity to be able to work in the Paris office for three days.
Our round-up of Big Data London
Changing the perception of data in society
Big Data London, an event we went to recently, revealed to us that there is a whole lot more to the data industry than we might think, and perceptions of data are being challenged...
Tech startup PR - head above or below the parapet?
Fourth Day founder Xanthe Vaughan Williams offered tech startup PR tips at the Plexal building, formerly the press office for the 2012 Olympics and now an innovation hub for “deep tech” startups.