CARRY ON SHOPPING - WHAT'S NEXT IN RETAIL TECHNOLOGY
Team North went along to Manchester Digital’s Cartologie event last week to hear digital agency Code Computerlove air their views on the next big trends for retail. Refreshingly they didn’t utter...
FOURTH DAY PR SELECTED BY 3D PRINTSHOW LONDON
London, 1st October, 2013 – Fourth Day has been chosen by 3D Printshow London to manage the PR campaign for its 2013 event. Fourth Day has been tasked with...
ZEUS: WHO’S IT ACTUALLY FOR?
It is indicative of the 3D printing fever that has gripped the nation over the past year or two, that Zeus – the first device that allows users to 3D scan, 3D print...
BYTE NIGHT 2013 - 4 WEEKS TO GO!
With less than four weeks to go until Byte Night 2013, the reality of sleeping outside, in October, in Manchester is starting to dawn on us. Fourth Day’s offices, both north and south...
PRCA FRONTLINE SUMMER PARTY
Last week, I co-hosted a networking event with the PRCA North West Frontline Group. If you haven’t heard of them already, Frontline are regional groups set up across the country...
Sugar chooses a female Apprentice, but comments from other women are more bitter than sweet
Last week saw the culmination of The Apprentice 2013 with two female finalists, yet even though we are crying out for more women in business, the two candidates...
Additive Manufacturing high on the agenda at BIG 2013
Ten years ago when I first started working in the 3D printing and additive manufacturing industry I enjoyed my moment in the spotlight at dinner parties. Here was a technology...
UK vs US: work culture from an intern's perspective
Have you ever thought of working in any other country than your home country? I have, and here I am writing a blog entry in London for Fourth Day while my home is in Phoenix, Arizona.
North West charities gather in Manchester for Grow Your Charity Online event
Last week’s Grow Your Charity Online event was a great success for Google, Charity Technology Trust (CTT) and the Media Trust’s initiative to help UK charities to benefit from being online.
Living in the moment: nothing should last forever
The demise of TweetBackup will have been irritating to its customers but hardly a disaster. The site suggested alternative solutions for users who were worried about their Twitter history...
Thoughts from SAScon: where SEO meets PR
I’ve just spent two days at SAScon (search, analytics and social media conference) in Manchester and found that the most interesting conversation...
Thinking Digital Day 2
A blind man eating a taco drives his car down the road - It may sound like the beginning of a bad joke but this was just one of the realities of modern life that was explored on day two...
Byte Night comes to the North West
Last night we were very proud to attend the launch of Byte Night in the North West. Byte Night is the annual sleep-out by those involved in the tech industry...
Are we nearly there yet?
When I started writing this I had been on a train for nearly four hours as part of a manic five days last week, that had the Fourth NorthPR team hopping...
Celebrating Northern Tech entrepreneurship
Last week Fourth Day Manchester headed to the ceremony for the Northern Tech Awards at the Lowry Hotel. Organised by Manoj Ranaweera at Techcelerate...
This is a man's world
The issue of equality between men and women in business and industry has long been discussed and is rarely out of the news.
Empty Shelves
Last week, my 12-year old tore himself away from his Xbox in order to experience the delights of our London PR agency office life for a couple of hours...
Everyone loses in Paris Brown case
What a PR disaster the story of newly-appointed Youth Police and Crime Commissioner Paris Brown has been. No doubt this will become a classic case study on PR courses...