Watching Mark Zuckerberg squirming in front of Congress shows just how much trust in tech giants has changed in recent years. So how can tech businesses protect themselves from the current 'techlash'?
Announcements by Verizon, BuzzFeed and Vice that all three have cut their workforce have drawn some bleak conclusions. The Guardian, for example, described these job losses as ‘the beginning of a new publishing depression’ – representing a global undercutting of the digital media industry, and a dwindling landscape of news outlets.
The madness of this Monday morning wouldn’t have been much different from any other – that is, if it weren’t for the Twitter frenzy that was taking place.
What are brands using social media for? Presumably the overall objective is enhancing brand reputation and driving sales. But it might not be for everyone.
We’re hosting another Honest Talks! The third instalment in our series of panel discussions will be focused on the topic of “Social media in the workplace”. Tickets on sale now.
Big tech was put on trial in 2017, with firms enduring an onslaught of criticism throughout the year.
In my second year at Manchester Metropolitan University studying Marketing Management, an opportunity for work experience arose through the Agency Life unit. Agency Life is designed to show students what it’s really like working in a busy agency, to equip them with skills and experience which will prepare them for their future careers.
We asked our PR team what their highlights of 2013 were and what they are looking forward to in 2014. Read what they have to say below.
It seems everywhere we look we are confronted with the latest technology innovations. Twitter is abuzz with new ideas of what we can create with 3D printing and sites like Kickstarter have thousands of proposals to fund the next big thing.
Hannah talks about the many attractions of social media and knowing when it’s time to cut back.