At Fourth Day, we are well versed in the art of translation. And not just from one language into another. Often, as any B2B tech PR will know, we are translating tech-heavy copy into easy-to-understand content. Here we explore why this is so important.
We are delighted to announce that Fourth Day has been shortlisted for the inaugural 2018 UK Content Awards for B2B Content Campaign of the Year.
Human beings are visual creatures so it is not surprising that when organisations approach a website project they often think of imagery first. This consideration often comes before the most important thing, the message the brand is trying to communicate.
6 CRUCIAL REASONS TO RETHINK YOUR CONTENT’S HEADLINE!
Harriet Parkin, marketing student and intern at Fourth Day Content Services, takes a look at the power of content and its role in PR.
Telling the story of Kelda Wood's phenomenal challenge and achievement helped her to raise the funds she needed, and awareness of the work of her charity Climbing Out.
Successful media and celebrity influencer campaigns have helped to raise awareness of MHA and the fantastic work it does to enhance the later life experience. This has boosted the number of people wanting live and work at MHA care homes.
Virtual industry events have very quickly become the norm in 2020. But with everybody doing it, getting it right is more important than ever. Here we share our personal experiences of virtual events.
Last week, I attended the Women in Business Expo Virtual. Here's my three highlights from the two-day event.