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Diversity and reputation management in business - an interview with Olive Strachan MBE (Part 2)

In the second half of our interview, we asked Olive Strachan what businesses need to consider when it comes to diversity and inclusion - what practical changes they can make and how they should approach the topic in the context of their reputation.

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A Fourth Day whitepaper

The CEO and corporate reputation: How leaders promote and protect their businesses

CEOs from six technology companies, all at different stages of growth, discuss their attitudes towards personal profile. Download the whitepaper.

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Why big tech companies need to repair their reputations in 2018

Big tech was put on trial in 2017, with firms enduring an onslaught of criticism throughout the year.

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I signed up to Clubhouse and this is what happened

Clubhouse is the new hot kid on the social media block. Forget text or video, Clubhouse is all about the voice, with audio chat rooms available for almost any subject out there. So how do you do it?

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‘Can Do’ Measurement, Part 4: Measuring the impact of media relations

In order to measure the true impact of a piece of coverage, it's important to ask what happens after the initial hit is secured. In the next in our series on measurement, we look at how to do that.

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'Can do' measurement part 3: Three steps to content measurement that are often ignored

Content marketing has become crucial for most companies. But are you matching up the tactics you're using to share the content with the metrics to judge how it is performing?

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‘Can Do’ Measurement, Part 2: Measuring the impact of social media

Social media plays an important role in sales and marketing strategies. In Part 2 of our measurement series, Danny looks at how you should be measuring your activity on these platforms.

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MHA

PR helps drive up care homes occupancy

Successful media and celebrity influencer campaigns have helped to raise awareness of MHA and the fantastic work it does to enhance the later life experience. This has boosted the number of people wanting live and work at MHA care homes.

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Charity & Arts

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'Can Do' measurement, part 1: The truth about measuring PR

Measuring the value of PR, and its real impact, is something the industry has grappled with since its inception. Here Fourth Day director Nikki introduces a series of blogs on the thorny subject of measurement.

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  • Who we are
    • About Fourth Day
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    • Blog
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  • Get in touch
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    • Australia
  • Charity & Arts
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