Living in the moment: nothing should last forever
The demise of TweetBackup will have been irritating to its customers but hardly a disaster. The site suggested alternative solutions for users who were worried about their Twitter history...
Thoughts from SAScon: where SEO meets PR
I’ve just spent two days at SAScon (search, analytics and social media conference) in Manchester and found that the most interesting conversation...
Thinking Digital Day 2
A blind man eating a taco drives his car down the road - It may sound like the beginning of a bad joke but this was just one of the realities of modern life that was explored on day two...
Byte Night comes to the North West
Last night we were very proud to attend the launch of Byte Night in the North West. Byte Night is the annual sleep-out by those involved in the tech industry...
Are we nearly there yet?
When I started writing this I had been on a train for nearly four hours as part of a manic five days last week, that had the Fourth NorthPR team hopping...
Celebrating Northern Tech entrepreneurship
Last week Fourth Day Manchester headed to the ceremony for the Northern Tech Awards at the Lowry Hotel. Organised by Manoj Ranaweera at Techcelerate...
This is a man's world
The issue of equality between men and women in business and industry has long been discussed and is rarely out of the news.
Empty Shelves
Last week, my 12-year old tore himself away from his Xbox in order to experience the delights of our London PR agency office life for a couple of hours...
Innovation overload
It seems everywhere we look we are confronted with the latest technology innovations. Twitter is abuzz with new ideas of what we can create with 3D printing...
PR professionals trusted more by new generation
A study from Fourth Day PR reveals that 68% of 18-24 year olds trust PR professionals more than journalists.
What's new in retail at RBTE?
Last week, Fourth North ventured down south for the Retail Business Technology Expo (RBTE) where one of our clients was exhibiting and delivering a seminar.
Selfridges, HMV and the British High Street frenzy
Lizzie sits down to check out ITV1’s new Sunday night drama, Mr Selfridge
Intellectual property in China - what do businesses need to know?
Azhar Sadique from patent and trademark attorneys Keltie provides some valuable guidelines for anyone doing business in China.