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The best PR happens when people and brands are recommended independently. That's why, if you’re going to produce your own podcast, you need to make sure people feel confident about passing it on.
Clubhouse is the new hot kid on the social media block. Forget text or video, Clubhouse is all about the voice, with audio chat rooms available for almost any subject out there. So how do you do it?
A quick cheat sheet on a few of the key measurements we use in PR and what they mean in real terms.
Last week, I attended the Women in Business Expo Virtual. Here's my three highlights from the two-day event.
In the second half of our interview, we asked Olive Strachan what businesses need to consider when it comes to diversity and inclusion
In the first of a two part series, we sit down with Olive Strachan MBE to find out more about how she works with businesses on diversity and inclusion
With many of us conducting our meetings virtually over the past few months, Caroline Fletcher looks at how our business etiquette has changed in this time.