All about Paul
Following a degree in Economic History, Paul gained the NCTJ journalism qualification and went on to become an award winning news editor, business writer and technology journalist. He joined Fourth Day in 2013 as Content Director and has since completed a Mini MBA in Marketing.
Paul helps clients to influence potential customers via content marketing. This involves finding ways to connect with target audiences across multiple marketing channels, in order to build reputation and nurture interest in the brand.
A countryside dweller, Paul loves family life in the hills, health and fitness and chatting all things sport and politics.
Recent articles by Paul
Interview with Jason Bradwell: Why I set up the B2B Better podcast
What's involved in making a great podcast? We asked Jason Bradwell, host of the B2B Better podcast, to share his experiences and advice.
The rise of podcasts – and what it means for B2B marketing
To help understand why podcasts appeal to B2B audiences we spoke to Jason Bradwell, host of the B2B Better podcast. Here he shares his insights on what works… and what doesn’t.
5 things that will help you become a great podcast guest
How to be a great podcast guest
Suzi Dale, director and executive producer at podcast creators Story Publishing shares 5 five tips that will help you become a great podcast guest
Getting your story straight for Investors
We asked several investors to share their top tips on how startups can attract their interest
B2B copywriting tips – taken from the world of journalism
Seeing as it’s National Storytelling Week (27th January - 4th February 2024), we thought this would be a great opportunity to share some tips on B2B writing - taken from the world of journalism
What does chaos at Twitter mean for you and me?
Elon Musk's first week as owner of Twitter has been a whirlwind with mass sackings and new pricing models. Will we see him shaking things up for users and brands too? Paul shares some thoughts