Powered by AI - 4 tools that can make a difference
From how we organise our notes to creating background music, here’s a short list of AI services that are changing how we work - with the internet’s perennial caveat: all views are my own.
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Breaking the Fourth Wall... with Rachel Chesters
In this edition of Breaking the Fourth Wall, Danny speaks with Rachel Chesters, founder and managing director of Start Communication, about AI in marketing and communications.
False information is soaring. What does it mean for business?
In this article, Xanthe explores how the rise of misinformation and disinformation has become a significant risk for businesses.
Telling truth in a world of lies: how brands can deal with disinformation
How can brands deal with disinformation and misinformation in an age where lies spread faster than truth - and people you talk to may not even exist?
Carbon Literacy - how are you and your business impacting the planet?
Having attended a training course run by the Carbon Literacy Project, Danny tells us what it means to be Carbon Literate.
4 things to think about before launching an international PR campaign
Launching your business in a new territory? Read Lizzie's top tips on international PR to ensure your communications translate.
Fourth Day speaks to... Espen Mathisen, Cobuilder
We sit down with Espen Mathisen, Chief Marketing Officer at Cobuilder, to speak about marketing, networking and more.
AI in journalism – threat or opportunity?
The use of AI is a hot topic in many sectors at the moment - but should it be considered a threat or an opportunity by journalists?
What do you mean? The art of creating jargon-free B2B tech copy
At Fourth Day, we are well versed in the art of translation. Often, as any B2B tech PR will know, we are translating tech-heavy copy into easy-to-understand content.
SD Worx
How thought leadership helped SD Worx change perceptions
Our content provided the cornerstone of a campaign that gave SD Worx "more leads than we could handle!"