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As experts in international PR, we know a thing or two about the challenges of communication across borders. From when not to call a German journo, to when it's OK to use emojis, our multi-lingual teams have the inside info.
In the words of Audrey Hepburn, “Paris is always a good idea.” With its graceful architecture and tree-lined boulevards (and the less idyllic congestion), Paris is known as one of the world’s most elegant cities. Both huge fans of travelling, Sarah Jane and I jumped at the chance to spend a few days with our colleagues at Quatrieme Jour last week.
Every business will have to manage its own PR crisis sooner or later. Here we highlight three 2018 examples from Morocco, before providing you with some best practices for communicating during a time of crisis.
Bookworms rejoice – today is World Book Day! The international celebration of books and reading has been going for 20 years, and this got the Fourth Day team thinking about what we were reading two decades ago.
Elegant, imposing, bustling, historic, diverse: these are just a few words that could be used to describe Somerset House - where our Fourth Day London office can be found.