Jobs in PR: What really stands out to employers?
About this time last year, I was travelling up to Manchester for my first interview with Fourth Day, a tech PR agency.
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Say what?! International PR and the style conundrum
As experts in international PR, we know a thing or two about the challenges of communication across borders. From when not to call a German journo, to when it's OK to use emojis, our multi-lingual teams have the inside info.
Cross-channel PR
In the words of Audrey Hepburn, “Paris is always a good idea.” With its graceful architecture and tree-lined boulevards (and the less idyllic congestion), Paris is known as one of the world’s most elegant cities. Both huge fans of travelling, Sarah Jane and I jumped at the chance to spend a few days with our colleagues at Quatrieme Jour last week.
How to deal with a PR crisis - examples from Morocco
Every business will have to manage its own PR crisis sooner or later. Here we highlight three 2018 examples from Morocco, before providing you with some best practices for communicating during a time of crisis.
James and the Giant Press Release: PR in Roald Dahl's World
Bookworms rejoice – today is World Book Day! The international celebration of books and reading has been going for 20 years, and this got the Fourth Day team thinking about what we were reading two decades ago.
A day out at Somerset House with Fourth Day PR's London team
Elegant, imposing, bustling, historic, diverse: these are just a few words that could be used to describe Somerset House - where our Fourth Day London office can be found.
News update on Fourth Day's latest PR projects in Africa
Fourth Day PR expands presence in Africa
A news update on new client projects in Benin and Morocco
7 tips for using PR to attract investment
While there are several ways to attract investment from funders - one thing that's essential for tech start-ups and entrepreneurs, who are looking to catch the eye of investors, is establishing their credibility using PR.
Predictions for the year ahead in PR
What’s on the PR radar for 2019?
Nikki shares the team's 2019 predictions for what the year might hold for businesses and PRs when it comes to communication trends.
Reflections on the PR industry
How are we measuring up?
AMEC's measurement month has seen a whole host of events run across the globe so, Emily thought now would be a great time to take stock and share what our approach to measurement is here at Fourth Day.