The power of raising your profile – how PR can help to attract investment
We speak to tech companies at all stages of their journey about the power of PR. This blog shares some key things to consider.
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The power of personal profile - how PR can help to attract investment
At B2B Marketing Expo 2021, Nikki Scrivener spoke to Paul Billingham of Knight Corporate Finance about the power of PR & how raising a personal profile can attract investment. Here are our takeaways
7 tips for using PR to attract investment
How can tech start-ups and entrepreneurs, who are looking to catch the eye of investors, use PR to establish their credibility?
Breaking the Fourth Wall... with Chris Lee
For the latest in our Fourth Wall series, Nikki chats to B2B PR and content strategist Chris Lee about the rise of AI search.
Powered by AI - 4 tools that can make a difference
From how we organise our notes to creating background music, here’s a short list of AI services that are changing how we work - with the internet’s perennial caveat: all views are my own.
Why ESG is becoming a key priority for Australian businesses
Our Brisbane-based colleague, Olivia Dodd, analyses Australia's approach to ESG and the challenges Australian businesses face when communicating about this topic.
Don’t get accused of greenwashing: why brands must back up their claims
Paul Maher, Head of Client Strategy, explains why brands must back up their environmental claims to avoid greenwashing
ESG reporting: a job worth doing
If you’re not legally required to report on environmental, social and governance ESG, should you be doing it anyway? And if so, what’s the best way to proceed?
Breaking the Fourth Wall... with Sasha El-Halwani, D2L
In our first edition of Breaking the Fourth Wall, Nikki speaks to Sasha El-Halwani, Integrated Marketing Manager at D2L, about how one conversation sparked a nine-month full funnel marketing campaign.