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Envair Technology

Establishing Envair Technology as a thought leader in the pharmaceutical industry

Our campaign helped build Envair Technology's reputation, raised awareness of its expertise and established its credentials with its target audiences

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Reflections on the PR industry

How are we measuring up?

AMEC's measurement month has seen a whole host of events run across the globe so, Emily thought now would be a great time to take stock ...

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Tech and industry

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Is seeing still believing? How brands and content creators are navigating AI in imagery and video

Nikki quizzes Rob Fowell, director at All Caps Media, about the growing influence of AI in video and imagery - and how we can best navigate it.

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Breaking the Fourth Wall... with Chris Lee

For the latest in our Fourth Wall series, Nikki chats to B2B PR and content strategist Chris Lee about the rise of AI search.

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How to maximise visibility at a trade show: the key role of PR

Looking to boost your visibility at a trade show? Cindy shares how PR can help before, during and after an event

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Substack - targeted journalism or a mess of opinions?

Is Substack a valuable, and trustworthy, place for PRs to operate in, or is it just a social media platform where a small amount of expert insight can be found? Caroline gives her assessment

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It’s not about 8 out of 10 cats: how research can be a brilliant tool for building trust

Market research is a great way for B2B brands to grab attention - but how they can use it responsibly to build trust? Xanthe shares her thoughts

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What we can learn from milkmen about trust

Rachel ponders the importance of trust in B2B - plus how businesses can build it using communication and content

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AFS Global

Positioning AFS Global as the first choice freight partner

Our campaign helped position AFS Global as an authoritative, informed industry leader

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