Virtual industry events have very quickly become the norm in 2020. But with everybody doing it, getting it right is more important than ever. Here we share our personal experiences of virtual events.
We were virtual attendees at GP Bullhound's 2021 technology predictions event to find out which 10 trends it believes will shape the technology landscape this year. Here were our key takeaways.
PRs are well-versed in taking advantage of awareness days/weeks/months in the calendar to secure their clients some coverage.
Clubhouse is the new hot kid on the social media block. Forget text or video, Clubhouse is all about the voice, with audio chat rooms available for almost any subject out there. So how do you do it?
We’ve been hit with a double whammy this January. Not only do we have to endure the dullest month of the year, but we rolled into 2021 under another lockdown.
It’s easy to assume that a common language and culture would mean that a PR programme can easily transfer from the US to the UK. But the reality is quite different. Here is our guide to UK PR.
In order to measure the true impact of a piece of coverage, it's important to ask what happens after the initial hit is secured. In the next in our series on measurement, we look at how to do that.
Social media plays an important role in sales and marketing strategies. In Part 2 of our measurement series, Danny looks at how you should be measuring your activity on these platforms.
Successful media and celebrity influencer campaigns have helped to raise awareness of MHA and the fantastic work it does to enhance the later life experience. This has boosted the number of people wanting live and work at MHA care homes.
Raising awareness of an alternative transport solution that's putting private hire firms at the heart of the mobility revolution. UPDATE: Uber announced it had reached an agreement to acquire Autocab on 6th August 2020.