Generative AI is a good copywriting hack, but that’s about it… for now
What role does Generative AI have to play in copywriting? Paul shares his thoughts
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B2B copywriting tips – taken from the world of journalism
Seeing as it’s National Storytelling Week (27th January - 4th February 2024), we thought this would be a great opportunity to share some tips on B2B writing - taken from the world of journalism
Breaking the Fourth Wall... with Chris Lee
For the latest in our Fourth Wall series, Nikki chats to B2B PR and content strategist Chris Lee about the rise of AI search.