Fourth Day Public Relations Consultancy London Paris
Fourth Day Public Relations London Paris
Fourth Day Public Relations | 16 Winchester Walk | London SE1 9AG | Tel +44 (0)20 7403 4411 Click to visit our Paris office website
 
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Fourth Day has played a key role in developing our community engagement programme over the last few years. We are extremely grateful to them for their continuing commitment. The Fourth Day team was able to apply its knowledge and expertise in PR for this programme to deliver a useful, professional training session to the Events Academy participants.

Giles Semper,
deputy CEO of Better Bankside

 
Clever PR. No flap.
Fourth Day is a boutique PR agency with offices in London and Paris supported by a network of international partners.

Our mission is to give a stronger voice to growing businesses and charities.


We provide PR and communications services across four areas:
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We have a number of charity and not for profit clients who require strategic communications and profile raising but who are constrained by budget.

Our clients include start-up and established charities - those dear to our hearts in our local community as well as companies that deliver not for profit services to the technology and professional services industries.

“Communication is at the heart of what we do, all day every day, so giving the benefit of our experience to those whose business it is to help others seems like a natural way to give something back.”
Lisa Henshaw, Fourth Day.



Better Bankside Events Academy case study :
As active members of its CSR Group and Business Club, Fourth Day has supported the Better Bankside business improvement district since 2002.

The Events Academy is an annual project run by Better Bankside as part of the organisation’s commitment to bring local businesses and the community together in London’s SE1 postcode. It recruits young people from youth clubs within the South London Borough of Southwark to gain work experience from member businesses and to develop skills. Participants then use their skills to plan and carry out an event for the local businesses.

As part of the summer 2010 Events Academy programme, Fourth Day conducted a training workshop for the participating young people.

Results :
The workshop, ‘How to publicise your event’, provided training on how to identify key audiences and how to work with the media. The session also offered guidance on how to write a press release which participants put into practice by drafting a release to support their own event.

Following the training, Fourth Day worked closely with the Events Academy team to help them refine their press release and publicity strategy for the event, which was held on 2nd September at The Arches club in London Bridge. It included networking, performances and a video commentary based on the theme, ‘the generation of tomorrow betters your Bankside today’.

The workshop marked the beginning of a drive by Fourth Day to provide ongoing workshops and services to help charities raise their profiles through the effective use of PR and communications.

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