Fourth Day enjoyed an inspiring few days overseas at the end of March. We assembled our teams from France, Germany and the UK in Casablanca for our annual offsite meeting. The visit had been scheduled to coincide with a party celebrating our move into a new office space, so it was an opportunity ...

If you come to Fourth Day’s Manchester office we promise to make you a delicious coffee. As good as our coffee is though, there are times when we like a change of environment and so we might suggest venturing out and meeting you in one of the many coffee shops nearby. Since we’re right in the he...

Weathering a social storm

It’s incredible how over just two decades, social media has changed the way companies conduct business, from how to spend money on advertising, to handling customer service queries and much more. The ability to reach people directly has undoubtedly created opportunities for companies and brands ...

Monitoring changes on Twitter, LinkedIn and Facebook is a fun part of working in PR. As with much in the digital world, these platforms are constantly evolving as they adapt to changes in user behavioural patterns.  Noticeable recent trends have included Twitter’s attempts to improve trust by off...

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